As part of this year’s Expo Óptica in São Paulo, OptoTech hosted an exclusive customer event, bringing together more than 40 labs from Brazil and across Latin America, with around 80 participants in total.
The event provided a valuable platform for exchange, insights, and strengthening relationships within the region. Guests had the opportunity to experience OptoTech’s latest innovations, including the presentation of the new IQ-Synergy product line, as well as a comprehensive overview of the company’s machine and software portfolio. A particular highlight was the LDS solution OptoCalc 4.0, which attracted strong interest from attendees.
“Latin America is a key market for us. We’re not just introducing technology – we’re building long-term partnerships through local presence, strong service and close collaboration.”
Mark Hollmann, Head of Ophthalmics Division
The feedback from customers was overwhelmingly positive, underlining both the relevance of OptoTech’s solutions and the importance of close, regional engagement.
With a clear commitment to the market, OptoTech continues to strengthen its presence in Latin America by expanding its local sales and service activities. The message is clear: OptoTech is here to stay.
Following the successful event in São Paulo, the company is already looking ahead to its next appearance in the region – the upcoming exhibition in Bogotá, where OptoTech will be represented with its own booth.